Team discussing advertising methodology

Transparent Analysis Methodology

A systematic approach for robust advertising insight

Our methodology combines secure data collection, advanced analytics, and clear reporting to help you understand the real impact of your advertising. Transparency at each step ensures insights you can rely on.

Expert Team

Meet the lovantrixo Analytics Specialists

Dedicated experts in Australian advertising analytics

Our team merges data science, market knowledge, and customer focus to support your decision-making process. We are committed to actionable insight and practical communication throughout.

Our diverse backgrounds strengthen our ability to deliver meaningful analytics.

Julia Carter

Julia Carter

Lead Data Analyst

Brings experience in campaign performance metrics and custom reporting.

Julia designs analysis frameworks that simplify campaign data and highlight actionable insights, ensuring results are practical and user-friendly.

“Good analytics tell a clear story and support better decisions.”

Campaign analytics Data storytelling
Ethan Nguyen

Ethan Nguyen

Market Insight Manager

Translates complex data into easy recommendations for decision makers.

Ethan focuses on building the bridge between technical findings and business strategies, with strong attention to detail and results.

“Great reporting is a conversation—a two way street for better market results.”

Market analysis Cross-platform
Tahlia Foster

Tahlia Foster

Advertising Data Specialist

Supports data quality and actionable analysis in every campaign.

Tahlia ensures every insight fits your needs, maintaining data accuracy and clear communication for effective outcomes.

“Data is a map—let’s draw the shortest path to real impact.”

Data validation Client support

Contact us for personal introductions.

Our Four-Step Analytics Process

Build deeper understanding across the advertising lifecycle, from data intake to campaign optimisation

1

1. Data Collection & Integration

We securely gather campaign, channel, and audience data from verified sources.

All data is automatically connected and normalised, giving you a complete view of advertising effectiveness across multiple platforms.

2

2. Analytics & Modelling

Our algorithms process the data, identifying key trends and outliers.

We use proven methods to spot patterns, assess performance, and highlight what’s driving your campaign outcomes most of all.

3

3. Transparent Reporting

Receive clear, jargon-free reports—easy to interpret and discuss.

Custom dashboards and summaries focus on campaign objectives. You see what’s working, what can be improved, and the current market landscape—without confusion.

4

4. Ongoing Optimisation

Feedback and insights support continuous campaign improvement.

With each cycle, we help you adjust strategy for better results. Our team is available for support and updates whenever market conditions change.

Our Four-Step Analytics Process

Build deeper understanding across the advertising lifecycle, from data intake to campaign optimisation

Performance Dashboard Comparison

How lovantrixo’s analytics platform stacks up against traditional market reporting

See the benefits of our analytics over standard approaches for campaign analysis—no complicated setup or hidden results.

lovantrixo Analytics

Clear, integrated, and actionable campaign insights

5/5
Contact us

Traditional Provider

Fragmented reports lacking actionable guidance

3/5
Varies

Reporting Clarity

Ease of understanding data delivered

lovantrixo Analytics 96%
Traditional Provider 52%

Real-Time Insights

How quickly results appear on dashboard

lovantrixo Analytics 91%
Traditional Provider 44%

Data Integration

Number of advertising channels supported

lovantrixo Analytics 97%
Traditional Provider 63%

Actionable Recommendations

Direct, practical feedback for improvement

lovantrixo Analytics 92%
Traditional Provider 38%